Make it easy for employers to find you online. Consistently “brand” yourself by using your real name on all accounts. For example, if your name is Samantha Warner, use only Samantha Warner. Avoid accounts such as Samantha Ann Warner, Sammy Warner or Sam Warner. Use the same professional profile picture in all accounts and be sure all accounts also are up to date.
According to a recent NACE survey, “Employers cite Internet job postings as the most effective technical application. Only one other application, social networking, is used by more than 50 percent of respondents. Its use has grown rapidly over the past year: more than 61 percent of current respondents said they use social networking as part of their recruiting effort, up from fewer than 47 percent in the last survey.” Spotlight for Career Services Professionals, March 6, 2013.
Employers’ use of LinkedIn to recruit candidates for employment also has grown. Although LinkedIn is a form of social media, don’t be deceived by the word “social.”
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Congratulations! You made it to the final chapter in your high school career! You must be on top of the world. As you go through the rites of passage of graduation, I’m sure you are getting lots of advice from many people. Some of the advice is practical; some of it is fanciful. Some of it is philosophical. ou can take what works for you and leave the rest, but you should consider some of the words of those who have taken the road before you.
